Wisconsin State Trauma-Informed Care (TIC) Educational and Media Campaign
Psychological trauma is a pivotal force that shapes people’s mental, emotional, spiritual and physical well-being. Because trauma stems from many events (e.g., violence, abuse, neglect, disaster, war, etc.) nearly every family is impacted in some way.
Trauma-informed care provides a new perspective; one in which those providing support and services shift from asking “what is wrong with you?” to “what has happened to you?”
This change reduces the blame and shame that some people experience when being labeled
Publications About TIC
P-00202: Shift Your Perspective - Apply Trauma-Informed Care (brochure) (PDF, 2.45MB)
P-00202A: Shift Your Perspective - Apply Trauma-Informed Care (poster) (PDF, 1.61MB)
Media Campaign and Frequently Asked Questions (PDF, 38KB)
Trauma Fact Sheet (PDF, 36KB)
Working with the Media (PDF, 26KB)
Wisconsin Media Contacts (PDF, 70KB)
Media Campaign PSA Radio Scripts (Word, 45KB)
Sample Press Release (Word, 81KB)
For more information about the 'Shift Your Perspective' campaign, contact: Elizabeth Hudson at Telephone: (608) 266-2771 or by Email: Elizabeth.Hudson@wisconsin.gov.
Last Revised: May 20, 2013