Healthiest Wisconsin 2020 Focus Area Profiles
Healthiest Wisconsin 2020 contains 23 focus areas that provide a menu for action by partners from
many sectors (see the HW2020 Partnership Model). All partners should be able to see themselves in one
or more of these focus areas, which encompass the most important aspects of health
across the life span. The focus areas
and their objectives are based on
science, evidence, and the wisdom of our communities.
The objectives for each focus area seek to directly address the goals of Healthiest Wisconsin
2020. Thus Objective 1 of any focus area is directly linked to Goal 1, "Improve health across the life span;" and
Objective 2 of any focus area is directly linked to Goal 2, "Eliminate health disparities and achieve health equity."
What is a focus area profile?
Each profile contains the following six elements:
- Definition (scope) of the focus area.
- Important of the focus area.
- Wisconsin data highlights.
- Two or three objectives, which directly link to the HW2020 goals. Most objectives also include provisional indicators and
data sources to track progress.
- Evidence- or science-based resources for action.
- References.
The 23 focus area profiles of HW2020 can be grouped into three categories: crosscutting,
health, and infrastructure. Use the links below to download entire sets of the health and infrastructure
focus area profiles, or to download an individual profile. A history of profile development is provided below the
profile links.
Sets of Profiles
All nine Infrastructure Focus Areas
(PDF, 201 KB)
All 12 Health Focus Areas
(PDF, 368 KB)
Crosscutting Focus Area Profiles (2)
Note: Profiles for the two crosscutting focus areas have been written but not released pending review by community
partners. Please contact Margaret Schmelzer to view a draft copy or discuss your questions or concerns. The
crosscutting focus areas are (1) Health disparities; and (2) Social, economic,
and educational factors that influence health.
Infrastructure Focus Area Profiles (9)
Access to high-quality health services (PDF, 48 KB)
Collaborative partnerships for community health improvement (PDF,
44 KB)
Diverse, sufficient and competent workforce that promotes and protects health
(PDF, 46 KB)
Emergency preparedness, response, and recovery (PDF, 46 KB)
Equitable, adequate, and stable public health funding (PDF,
36 KB)
Health literacy (PDF, 43 KB)
Public health capacity and quality (PDF, 44 KB)
Public health research and evaluation ((PDF, 36 KB)
Systems to manage and share health information and knowledge (PDF,
38 KB)
Health Focus Area Profiles (12)
Adequate, appropriate, and safe food and nutrition (PDF, 76 KB)
Alcohol and other drug use (PDF, 57 KB)
Chronic disease prevention and management (PDF, 73 KB)
Communicable disease prevention and control (PDF, 51 KB)
Environmental and occupational health (PDF, 56 KB)
Healthy growth and development (PDF, 97 KB)
Injury and violence (PDF, 55 KB)
Mental health (PDF, 74 KB)
Oral health (PDF, 38 KB)
Physical activity (PDF, 60 KB)
Reproductive and sexual health (PDF, 49 KB)
Tobacco use and exposure (PDF, 35 KB)
History of Profile Development
The Healthiest Wisconsin 2020 process identified 23 focus areas to be addressed by the public health system partners
and Wisconsin communities over the decade from 2010 to 2020. These focus areas are listed and briefly described in the
Healthiest Wisconsin 2020 document, and include two crosscutting focus areas, nine infrastructure focus areas, and 12
health focus areas.
For each of the 23 focus areas, a team of experts met several times in 2009 to identify that area's key objectives
for the decade. (Refer to Appendix A of Healthiest Wisconsin 2020 for a complete list of members of these
Focus Area Strategic Teams.) Each of the Focus Area Strategic Teams identified the two or three objectives for that
focus area that represent the most important policy change, system alignment, or program action to be achieved by
2020 that will improve health across the life span, and achieve health equity. The focus area profiles available from
this page are the product of the Focus Area Strategic Teams; they are not policy documents.
For more information contact:
Margaret Schmelzer, MS, RN
State Health Plan Director
Director of Public Health Nursing and Health Policy
Division of Public Health
Wisconsin Department of Health Services
P.O. Box 2659
Madison, WI 53701-2659
E-mail:
DHSHW2020@wisconsin.gov
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Last Revised:
March 01, 2012
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