Small Talks: Beyond Conversations
Meaningful conversations are great. They’re also just the beginning. There are many everyday actions that parents, caregivers, and caring adults in the community can take that help address and prevent substance use.
At the top of the list is surrounding kids with a safe, supportive home and community they can share thoughts and concerns.
Watch what kids watch
The media plays a major role in kids’ opinions and perceptions of substances.
Here's one example: Alcohol companies spend $2 billion per year on advertising—delivered on almost every platform imaginable. Research shows that youths are exposed to an average of three alcohol ads per day. This has an impact! Alcohol advertising increases the likelihood that kids will start to use alcohol.
Substance use is prevalent in the shows kids watch, videos they see, and music they listen to.
So, what can you do?
- Pay attention to the media kids consume and try to reduce their exposure to media featuring substances.
- Look for teachable moments when kids are exposed to messaging about substance use. Do they understand the impacts?
- Ask kids about their opinions and perceptions about substance use. How do they feel substance use is portrayed by the celebrities, artists, or influencers they follow?
- Educate kids about how marketing efforts aim to shape their opinions about substances like alcohol and commercial tobacco and certain brands.
Use your influence
Every adult knows: kids pay attention to what you say and what you do. Kids often try to emulate the behavior of the people they respect and admire. Lead by example and use your influence to help prevent substance use. Show kids the benefit of including healthy activities in your life, as well as sticking to a routine that boosts your well-being as well as relationships. Along the way, they'll be watching—and learning.
Be involved in your community
Many organizations, including community coalitions and government agencies, like your local health department, are working together with community members to prevent substance use and make Wisconsin communities safer.
Here’s how you can get involved:
- Become a volunteer with your local Alliance for Wisconsin Youth coalition.
- Support substance-free community events.
- Work to raise awareness about substance use in your community.
Be a positive role model
Anyone can be a role model and a positive influence to help kids make the right choices about substances.