Benefits Received by WIC Participants

All participants receive:

  • Screening for nutrition and health needs.
  • Information on how to use WIC foods to improve health.
  • Benefits to buy foods that help keep you and your children healthy and strong.
  • Referrals to doctors, dentists, and programs like FoodShare, Medicaid, BadgerCare Plus, Wisconsin Works (W-2) and Head Start.

Women receive

  • WIC foods.
  • Information on healthy eating during pregnancy and breastfeeding.
  • Help with starting or continuing breastfeeding.

Infants receive:

  • Help with starting or continuing breastfeeding.
  • Infant formula, if needed.
  • Immunization referrals.

Parents/caregivers receive information on taking care of babies.

Children receive:

  • WIC foods.
  • Immunization referrals.

Parents/caregivers receive information on food shopping, recipes and feeding a child.


Health benefits of WIC:

  • Premature births reduced
  • Low birthweight reduced
  • Long-term medical expenses reduced

Food Benefits

  • Fruits and vegetables (fresh, frozen, canned)
  • 100% juice
  • Whole wheat/whole grain foods: 100% whole wheat bread, brown rice, soft corn or whole wheat tortillas
  • Cereals
  • Beans, peas, lentils (canned or dried)
  • Peanut butter
  • Canned fish (light tuna or pink salmon)
  • Milk, eggs, cheese
  • Infant cereals, fruits and vegetables, and meats

Formulas and Medical Nutritionals:

  • Standard contract formulas
  • Exempt (special) formulas for infants and children with special needs
  • Medical foods for children and women with special needs
Last Revised: September 30, 2015