The purpose of the Special Supplemental Nutrition Program for Women, Infants and Children (WIC) is to promote and maintain the health and well-being of nutritionally at-risk pregnant, breastfeeding and postpartum women, infants and children.
WIC provides nutrition education, breastfeeding education and support, supplemental nutritious foods, and referrals to other healthy and nutrition services.
How do participants use their WIC checks?
Farmers' Markets and WIC
WIC Professionals, Partners and Providers
Click the WICPRO button below for information for those who provide services for, or partner with the Wisconsin WIC Program. WICPRO is designed for local projects, other service providers who do business with the WIC Program, and other interested health professionals.
How You Can Apply
To apply for WIC, contact a local WIC office near you. To find out more about WIC and other programs for which you may be eligible, call toll-free: 1-800-722-2295 (the Maternal and Child Health Hotline). The Hotline is available 24 hours a day, seven days a week. TTY and interpreter services are available.